Josh Kopelman points to Kodak’s Winds of Change video which got released onto YouTube. While I was watching this video, I was also watching Apple’s stock price. This got me thinking. What would be Apple’s next gig. An iCam? A Digital Camera from Apple is long due.
Interestingly enough, Apple had a digital camera up its sleeves, which went by the name QuickTake and was discontinued when Steve Jobs took the helm in 1997.
The digital camera vendors shipped 100m units in 2006 and the market is growing at 15% with total sales being pegged at $25 billion. With Apple’s brand name and possible integration with it’s suite of desktop authoring tools like iLife and Aperture, it can be easily speculated to capture 2% – 5% of market share, if and when it comes out. This would give $1 billion – $2 billion in additional sales. It would also boost the sales of Apple’s software products.
Compare this with iPhone; it is aiming at 1% of the total 1 billion unit sales of the $115 billion Mobile phone market, which would add another $2b – $5b in revenues in next few years.
Makes sense? Eh, I can speculate at least. Remember, iPod came out in a crowded MP3 Player market, which was considered “mature” 5 years ago.
